7 Blogs to Follow to Improve Your Social Media Marketing
Social media can seem daunting when you’re working solo, or at a nonprofit organization or small business. Here are the social media blogs that I find most useful for staying up-to-date in the changing world of social media.
Many of these blogs also offer weekly email tips and/or how-to or beginner’s guides to social media topics, so if you are just diving in keep an eye out for those.
7 Useful Social Media Marketing Blogs to Follow
Buffer makes my favorite social media scheduler and shares the latest trends in social media marketing, as well as useful case studies from companies that are doing it well.
Digital Marketer shares tips, roundups, and lots of “best-ofs” (i.e. best articles for organic traffic, etc.) as well as many free social media-related worksheets and resources.
HubSpot Blog
HubSpot is one of my favorite overall marketing resources-especially for a small business like myself. They are champions for inbound marketing and share social media advice that is clear and easy to adapt. They also have a free Social Media Certification course through their HubSpot Academy.
Moz Social Media Blog
Moz is an SEO tool, so they approach social media from an SEO perspective (you can’t have one without the other, right?) Check out their Beginner’s Guide to Social Media.
Orbit Media Social Media Blog
Orbit Media is a Chicago-based web design and development agency and they are my go-to for content marketing advice in general because they make it so easy to understand and implement (and it’s like they KNOW what I’m thinking…)
Social Media Examiner
SME was one of my first social media marketing resources, but it continues to be one of of my go-tos. You can pretty much find anything related to social media here, and they also host a yearly conference called Social Media Marketing World.
Social Media Today
SMT offers a great overview of all social media channels, as well as content marketing. Their home page includes a library of free ebooks and calendar of upcoming events.
Sprout Social Blog
Sprout Social is another great social media scheduling tool and they share quick tips, geared to small businesses. Check out their complete guide to social media for small business.
Did I miss any of your faves?
Lidia Varesco Racoma of Lidia Varesco Design in Chicago empowers organizations to make a change through branding and marketing design. She is also founder of Biz Mama, an online community for moms in business.
